About us

the fraze. is part of your unique story. It’s clothing that reflects your point of view, that allows you to be yourself and move forward without distraction.

Have more confidence in your story wearing the fraze. Experience the design and sustainability, style and durability, aesthetics and quality of minimalism.

Strike a balance between everlasting and temporary, exceptional and ordinary, between a lot and a little.

the fraze. Own your story.